Success story

Real estate in Denia

  • WordPress
  • Real estate
  • SEO

A local agency with no online visibility starts competing (and winning) against large portals on high-intent searches.

  • +87% Clicks in 1 quarter

    Clicks in 1 quarter

  • +5 Transactional KW in TOP 10

    Transactional KW in TOP 10

  • +110% Conversions vs previous quarter

    Conversions vs previous quarter

The company

Starting point

A real estate agency in Denia with a local portfolio but little organic visibility. In the SERPs it lost to local competitors and, above all, to large portals that absorbed buy and rent searches.

The site carried structured-data errors, inconsistent meta tags, confusing HTML hierarchy and internal linking that did not support listings or area pages.

The goal was to regain control of high-intent local searches and turn that traffic into qualified contacts.

The solution

Strategy and actions

We audited and fixed structured data, metadata and heading hierarchy. We reordered internal linking to push URLs with the strongest commercial potential in Denia and nearby areas.

Within three months the site started ranking above major competitors for high-intent local keywords, with a clear lift in clicks and conversions versus the previous quarter.

  • Structured data and metadata fixes.
  • HTML hierarchy and content architecture review.
  • Internal linking aimed at areas and property types.
  • Local ranking and conversion tracking.

The results

What changed for the business

In one quarter, organic clicks rose 87% and several transactional keywords entered the TOP 10. Conversions more than doubled versus the previous period.

The agency began competing head-to-head on the searches that matter most in Denia, without relying only on external portals.

  • +87% Clicks in 1 quarter

    Clicks in 1 quarter

  • +5 Transactional KW in TOP 10

    Transactional KW in TOP 10

  • +110% Conversions vs previous quarter

    Conversions vs previous quarter

Evidence

Search Console data

  • Search ConsoleClicks and impressions in the first quarter of work.
  • Search ConsoleHigh-intent local keywords entering the TOP 10.

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  • Free initial audit
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