Google Ads Agency

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If you need a Google Ads agency in Spain, we run the account with certified technicians. We are Google Partners, and you work with a dedicated technician and get a monthly report. We set up, optimise and measure campaigns so the budget reaches people already looking for what you sell.

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Google Partner

Google Ads campaign setup in Spain

If you are looking for a Google AdWords agency in Spain, this is the service. We are certified in Google Ads and we are Google Partners. We show you the options that fit the business, then we configure, optimise and monitor the campaigns.

Many clients arrive with campaigns they built themselves. The platform makes it easy to publish, but those accounts rarely deliver what they could. Setup and optimisation belong with a team that does this every day.

Before spend goes live we look at resources, goals, timelines and the buyer you actually want. A well-built campaign gets more visibility and more conversions from the same budget.

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Methodology

How we run Google Ads at SeDigital

Every technician who manages accounts is Google-certified. Each one has at least four years directing AdWords campaigns across sectors and budget sizes.

We speak with you
No sales layer. From the first contact you talk to the technician who will run the account.
Audit
If you already have an account, we analyse it (costs, conversions, keyword profitability, structure). That history decides what to change and what to leave.
Implementation
Once the business, strengths and buyer are clear, we configure the campaigns and leave them ready to go live.
Monitoring and optimisation
We review every campaign each day and adjust what is not delivering. Budget is not left on autopilot.
Monthly reports
You receive a report with the results. We go through the numbers with you and agree the next step.

Google Ads campaigns

Google Ads campaign types we manage

The technicians are certified across the networks in the platform. We pick the campaign type from the goal, not the other way around.

Team reviewing search campaigns in Google Ads

Designer creating banners for Google Display campaigns

At SeDigital, an AdWords agency in Spain, the team manages PPC campaigns in Google Ads. We also run SEO in Spain. The usual recommendation is to combine both, so paid traffic is not the only channel and organic does not leave the month at zero.

In recent years we have seen SMEs grow more than 1,000% with steady acquisition work. We work with local, national and international clients, of different sizes and budgets. Each account is treated as a project with its own goals.

If you want a plan that mixes Google with Meta and other networks, that lives on our PPC agency page. This page is Google Ads only.

SeDigital

Why clients stay with SeDigital

Top paid positions

Ads in Google’s paid results, with copy and extensions written for the term you care about.

Daily optimisation

We review and adjust campaigns every day. Budget is not left to run without control.

You can step back

A Google Ads technician owns the account. You focus on the business.

Competitive fees

Ordered internal processes let us offer competitive rates for Google Ads management.

Google Ads frequently asked questions

What Google Ads is, what it costs, ROAS, Quality Score and what an agency does.

What is Google Ads?

Google Ads is Google’s advertising platform (formerly Google AdWords). From one account you run campaigns on Search, Display, YouTube, Shopping, Discover and Gmail. You pay per click or per impression, depending on the format, and you measure conversions on the site or in the app.

Are Google Ads and Google AdWords the same thing?

Yes. Google AdWords is the old name. In 2018 it became Google Ads. Anyone searching for a Google AdWords agency or an AdWords agency in Spain is asking for the same service as a Google Ads agency. The platform, the networks and the billing model did not change with the name.

How much does Google Ads cost?

There are two lines. The media budget is yours and is paid to Google (average CPC in Spain varies widely by sector). Agency fees cover strategy, structure, ads, daily management and reporting. We propose a range in the briefing, not a generic figure.

How much monthly spend does a campaign need to learn?

It depends on CPC and on how many conversions the algorithm needs. As a guide, you need enough volume to see at least several dozen conversions a month on the goal you are optimising. Below that the account moves blind. We calibrate it with your keywords and ticket size.

What is ROAS in Google Ads?

ROAS (return on ad spend) is the revenue generated for each euro invested in ads. A ROAS of 4 means €4 of revenue per €1 of spend. It works in ecommerce with conversion value tracked properly. For lead gen we look at cost per qualified lead and, if there is a CRM, the value of those leads.

What is Quality Score in Google Ads?

It is a 1-to-10 score Google assigns to each keyword based on ad relevance, landing-page experience and expected CTR. A high score lowers CPC and improves position. That is why the landing and the ads have to talk about the same thing the user searched for.

What is Performance Max?

It is a campaign type Google distributes automatically across almost all of its networks. It works when conversions are measured well and you give it assets (copy, images, video, feed). Without that base it spends on places that do not convert. It does not always replace a well-built search campaign.

Do I need Google Tag Manager to measure properly?

Almost always yes. Tag Manager (and, where relevant, the Google tag and enhanced conversions) is what turns clicks into leads or sales you can trust. Without measurement, the agency and the algorithm optimise blind.

Is a Google Ads agency worth it if I already run the account?

If spend is no longer token, yes. An agency avoids money wasted on poorly framed tests, tidies the structure and reviews daily. Doing it yourself is cheaper in fees and more expensive in burned budget. If the account already exists, we start with the audit.

Need more information?

Request your Google Ads proposal

Tell us about the business, whether you already have an account and what you want to achieve. We reply within 24 hours. No obligation.

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Google Ads technician
Monthly campaign report

910 14 64 57

Our services

Complement your marketing strategy

Mixed PPC, Meta, SEO and local. The same results logic, applied where it helps most.

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